Creation of Alec Henry's Webflow site
Alec Henry, entrepreneur at the head of several successful businesses and a recognized figure in French-speaking personal branding, needed a A site in its image, capable of bringing its discourse, its offers, and its vision internationally.
background
Alec Henry is an author, trainer and entrepreneur who has been able to build a strong personal brand around his career and his business methodologies. Very active on social networks and at the head of a committed community, he nevertheless lacked a central website to federate its content, promote its offers, and capture an international audience.
He wanted a elegant, fast, multilingual site, which reflects its premium image and is easily managed by its team.
Issues
The creation of this site had several strategic objectives:
- Structuring your personal branding on the web in a clear and powerful way.
- Create a showcase capable of supporting its various activities (books, training, events, consulting companies).
- Ensuring a multilingual version of the site (FR/EN) to reach an international audience.
- Guarantee a smooth experience on all devices and a perfect UI/UX coherence with its brand universe.
- Allow a maximum autonomy from his team on content management and future updates.
Solution
We supported Alec Henry throughout the site's production chain: design, integration, technical structure and online launch.
1. Webdesign focused on personal branding
The site was designed as a digital extension of Alec Henry's image: simple, impacting, structured. We designed an interface that values both the person, the content, and the business call-to-action, while ensuring excellent readability on mobile.
The visual identity is based on a game of contrasts, immersive visuals and a clear hierarchy, to highlight the essential: its discourse.
2. Component-first integration on Webflow
The validated models were integrated into Webflow via a structure Component-first, allowing rapid scalability and perfect maintainability.
Each section of the site is modular, reusable, and designed to be easily modified without technical knowledge.
3. Setting up Webflow Localization
To reach an English-speaking audience without multiplying site instances, we set up Webflow Localization :
- Content management in French and English in a single interface
- Optimized SEO structure with hreflang, multilingual sitemap, and localized slugs
- Possibility for the team to easily edit each version without duplicates
Results
- A clear, fluid site, faithful to the image of Alec Henry
- A scalable and modular architecture, ready to welcome new pages, offers or events
- A clean, multilingual and well-indexed SEO database from launch
- An autonomous team to maintain and develop the site
- A central tool to support international business development
In summary
Starting from scratch, we designed and developed a high-end Webflow site, designed for Alec Henry's personal branding, with a multilingual structure ready for international expansion.
Customized design, component—first integration, performance, autonomy: a solid foundation for an ambitious personal brand.
Technologies & tools used
- Webflow (Design, CMS, Localization)
- Figma (design mockups)
- Multilingual Webflow CMS
- Technical multilingual SEO (hreflang, sitemap)
- Custom scripts & lightweight automations
Do you want to create a powerful personal branding site with Webflow?
At Mekaa, we design highly structured sites for freelancers, authors, speakers and founders who want to establish their online image.
Impactful design, performance, total autonomy.